The Master of Business Administration [MBA] in Marketing at Navrachana University (NUV), Vadodara, Gujarat, is a two-year full-time postgraduate management programme in consumer behaviour, digital marketing, brand management, and sales strategy. The curriculum spans four semesters and covers marketing management, consumer behaviour, digital marketing and social media, brand management, advertising and promotions, product and pricing strategy, retail and channel management, and sales management, along with a mandatory 12-week corporate internship and a dissertation component. The programme is regulated by the Gujarat Fee Regulatory Committee (FRC). NUV holds NAAC Grade A accreditation. Total tuition for the MBA (Marketing) programme is ₹3,12,000, payable at ₹78,000 per semester over four semesters. 120 seats are available across all MBA specialisations.
Admissions for the 2026-27 academic session are open at Navrachana University; candidates may apply through the official portal at admissions.nuv.ac.in.
Key Points
- Navrachana University is NAAC Grade A accredited; the MBA is regulated by the Gujarat Fee Regulatory Committee (FRC), ensuring transparent and standardised fee governance.
- The Marketing specialisation develops expertise in consumer behaviour, digital marketing, brand management, and sales strategy, combining core management subjects with advanced electives and a 12-week corporate internship.
- Total tuition for MBA (Marketing) is ₹3,12,000 (₹78,000 per semester) across four semesters, with 120 seats available.
- Eligibility is any graduate with a minimum of 50 percent marks (45 percent for SC/ST/SEBC/EWS candidates); admission is through CMAT or equivalent score and a personal interview.
- Graduates can pursue roles as brand manager and related management positions in corporate and public sector organisations.
NUV MBA (Marketing) Fees
MBA (Marketing) Fee Structure
| Component | Amount (INR) |
|---|
| Tuition Fee (Semester 1) | ₹78,000 |
| Tuition Fee (Semester 2) | ₹78,000 |
| Tuition Fee (Semester 3) | ₹78,000 |
| Tuition Fee (Semester 4) | ₹78,000 |
| Total Fees (2 Years) | ₹3,12,000 |
- Total tuition for the two-year MBA (Marketing) programme is ₹3,12,000, payable at ₹78,000 per semester over four semesters.
- The MBA fee is regulated by the Gujarat Fee Regulatory Committee (FRC); the published fee applies to all students admitted under ACPC and management quota.
- A refundable library deposit of ₹5,000 is payable at the time of admission in addition to the tuition fee.
- Fees are subject to a minimum annual revision of 3 percent as per university policy.
NUV MBA (Marketing) Admission 2026
Important Dates
| Event | Date |
|---|
| CMAT 2026 Exam Date | Jan 25, 2026 |
| NUV MBA Admissions Open (2026-27) | Ongoing |
| Group Discussion and Personal Interview | As per NUV schedule (2026) |
| Programme Commencement | July 2026 (Tentative) |
Entrance Exam Dates
| Exam | Registration End | Exam Date | Result |
|---|
| CMAT | Nov 24, 2025 | Jan 25, 2026 | Feb 13, 2026 |
- Applications are submitted through the official NUV admissions portal at admissions.nuv.ac.in; candidates must provide their CMAT or equivalent entrance test scorecard along with graduation mark sheets.
- Shortlisted candidates are called for a group discussion and personal interview at the university before final admission.
- The MBA programme is regulated by the Gujarat Fee Regulatory Committee (FRC); the published fee applies to all admitted students in the ACPC and management quota.
- A refundable library deposit of ₹5,000 is payable at the time of admission.
- Tuition fees are subject to a minimum annual revision of 3 percent as per the university fee policy.
The dates mentioned above are tentative and subject to change.
Eligibility Criteria
- Bachelor’s degree in any discipline from a recognised university with a minimum of 50 percent marks (45 percent for SC/ST/SEBC/EWS candidates).
- Valid score in CMAT, GMAT, or CAT; NUV also considers candidates based on merit in its own selection process.
- Candidates appearing in their final graduation examinations in 2026 may apply provisionally, subject to producing the final mark sheet before admission confirmation.
Admission Process
- Appear for CMAT 2026 (January 25, 2026) or GMAT/CAT; note the scorecard for submission with the application.
- Visit admissions.nuv.ac.in, register, and fill the MBA application form with graduation details and entrance test scorecard.
- Shortlisted candidates are called for a Group Discussion (GD) and Personal Interview (PI) conducted at the university.
- Final merit list is prepared based on entrance test score, GD performance, PI score, and academic record.
- Pay the first-semester tuition fee and library deposit to confirm the admission seat.
NUV MBA (Marketing) Scholarships 2026
MBA (Marketing) Scholarships Available
| Scholarship | Amount | Eligibility |
|---|
| NUV Merit Scholarship | As per university norms | Exceptional academic performance in qualifying examination; awarded at the time of admission |
| NUV Sports Scholarship | As per university norms | Achievement at state, national, or international level in recognised sports |
| Govt. of India Post-Matric Scholarship | Full to partial fee coverage | SC and ST students; annual family income below ₹2,50,000 |
| NSP Central Sector Scholarship | ₹12,000 per year | Top 20 percent in qualifying examination; family income below ₹8,00,000 |
| Gujarat State Government Scholarship | As per scheme norms | Students from Gujarat belonging to scheduled and backward categories as per state government norms |
- Students should register on the National Scholarship Portal at scholarships.gov.in during the annual scholarship window, typically open from August to October.
- NUV merit and sports scholarships are awarded at the time of admission; students must submit supporting documents to the admissions office to claim the benefit.
![Navrachana University - [NUV]](https://image-static.collegedunia.com/public/college_data/images/logos/1472189869nav logo.png?h=71.7&w=71.7&mode=stretch)
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