ILEAD BBA Digital Marketing: Fees 2026, Course Duration, Dates, Eligibility

The college is recognized for its generally well-regarded faculty, with some professors noted for being friendly, while others appear less approachable. The curriculum includes three exams per semester, consisting of two unit tests of 25 marks each and a final exam of 70 marks, focusing on a clear understanding of concepts. The faculty comprises full-time professors chosen for their research and teaching skills, along with visiting professors from prestigious business schools.

The digital marketing course is particularly relevant, offering substantial field knowledge. The college provides an average placement salary of 3.5 lakh INR with job offers from reputable companies like Wipro, Airtel, Jio, Axis Bank, Byju's, and Godrej, ensuring 100% placement in business, management, and media science. However, significant internship opportunities are limited by the lack of long holidays, though paid and unpaid internships are available with companies such as Google, Amazon, Blinkit, TCS, and Wipro.

The course fees are 87,334 INR per year, amounting to 3,99,336 INR for the 4-year program, including a 50,000 INR admission fee. These fees have remained stable. Scholarships are available, as demonstrated by an award for a 12th board percentage of 84.3%. At ILEAD College in Kolkata, various undergraduate and postgraduate programs have distinct fees. The BBA (Digital Marketing) program has a registration fee of 50,000 INR, with the 1st semester costing 155,000 INR (including admission), the 2nd semester at 100,000 INR, and 50,000 INR per semester from the 3rd to 8th semester, totaling 600,000 INR.