Chandragupt Institute of Management Patna Certification Marketing Management: Fees 2026, Course Duration, Dates, Eligibility

Ans. The total fee for the Certificate in Marketing Management at CIMP, Patna, is ₹30,000 for the 3-month part-time programme. No additional hostel or travel charges are associated with this programme.

Ans. The programme is open to graduates in any discipline as well as working professionals. No entrance exam or minimum percentage cut-off is required. It is particularly suited to professionals seeking a formal grounding in marketing or those looking to transition into marketing roles.

Ans. The programme covers core marketing management concepts including market research and analysis, consumer behaviour, segmentation, targeting and positioning, brand management, digital and social media marketing, and practical marketing strategy development. Delivery combines theoretical frameworks with applied case studies.

Ans. Interested candidates should visit cimp.ac.in for the current batch schedule or contact the Certificate Programme Office at [email protected] or call 0612-2366015. Registration and payment of ₹30,000 are completed through the CIMP portal.

Ans. CIMP is AICTE-approved, NBA-accredited, NAAC A++, and the only NIRF-ranked B-school in Bihar (NIRF 2024: Band 101-125). Its certificate programmes are issued under the banner of a nationally recognised management institution, lending credibility to the credential for professional use. The part-time format and reasonable fee make it accessible alongside employment.

Ans. The Certificate in Marketing Management at CIMP, Patna, is designed to build skills applicable in roles such as marketing executive, brand associate, digital marketing coordinator, sales and marketing analyst, and product management trainee. It is also suited to entrepreneurs building marketing skills for their ventures and to professionals seeking a structured credential from a recognised management institution to complement practical experience. The programme curriculum covers industry-relevant marketing frameworks taught by CIMP faculty.