Bachelor (Integrated Marketing Communications)
4 years
Full Time
On Campus
Field of Study:
₹29.8 L/Yr
$30,750 /Yr
Integrated Marketing Communications (IMC) has become a powerful force in the digital era – aimed at creating unified, strategic messages to build a successful brand and organization. Our program combines study in advertising, communications, emerging media, marketing strategy, and public relations to help students excel in today’s workplace. This interdisciplinary program is designed to fit your needs and prepare you for a wide variety of positions. Within the IMC major are four different paths: Executive-Level Communications, Strategic Marketing, Emerging Media and Social Media, & Creative Communications.
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Tuition Fees
| Year | 1st Year Fees |
|---|---|
| Tuition Fees | ₹2977523 (USD 30750) |
Key Resources for Your Study Abroad Journey
Course Guides
Scholarship Grants & Financial Aids
| Name | Scholarship Per Student | Level of Study | Type | |
|---|---|---|---|---|
| Jagdish Bhagwati Fellowship | Scholarship per studentVariable Amount | Level Of StudyBachelor | TypeCollege-Specific | |
| Comindware Scholarship | Scholarship per student₹ 3.9 L/Yr$4,000 | Level Of StudyApprenticeship | TypeMerit-Based | |
| Forktip Women’s- Innovation Scholarship | Scholarship per studentVariable Amount | Level Of StudyBachelor | TypeCollege-Specific | |
| Jane M. Klausman Women in Business Scholarship | Scholarship per student₹ 4.8 L/Yr$5,000 | Level Of StudyBachelor | TypeMerit-Based | |
| Ritchie-Jennings Memorial Scholarship Program | Scholarship per student₹ 9.7 L/Yr$10,000 | Level Of StudyBachelor | TypeMerit-Based | |
| Axol Science Scholarship | Scholarship per student₹ 1.9 L/Yr$2,000 | Level Of StudyBachelor | TypeCompany-Sponsored |
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