Bachelor (Integrated Marketing Communications - Strategic Management)
4 years
Full Time
On Campus
Field of Study:
₹29.8 L/Yr
$30,750 /Yr
In today?s digital age, marketing products to consumers involves a multitude of selling channels and communication methods. Students in the strategic marketing path learn how to optimize analytics and metrics to sell a product to the right person, at the right time, and at the right price. Through study in advertising and consumer behavior, you will understand your customer?s needs and develop marketing strategies to meet those needs at a profit.
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Tuition Fees
| Year | 1st Year Fees |
|---|---|
| Tuition Fees | ₹2977523 (USD 30750) |
Scholarship Grants & Financial Aids
| Name | Scholarship Per Student | Level of Study | Type | |
|---|---|---|---|---|
| Jagdish Bhagwati Fellowship | Scholarship per studentVariable Amount | Level Of StudyBachelor | TypeCollege-Specific | |
| Comindware Scholarship | Scholarship per student₹ 3.9 L/Yr$4,000 | Level Of StudyApprenticeship | TypeMerit-Based | |
| Forktip Women’s- Innovation Scholarship | Scholarship per studentVariable Amount | Level Of StudyBachelor | TypeCollege-Specific | |
| Jane M. Klausman Women in Business Scholarship | Scholarship per student₹ 4.8 L/Yr$5,000 | Level Of StudyBachelor | TypeMerit-Based | |
| Ritchie-Jennings Memorial Scholarship Program | Scholarship per student₹ 9.7 L/Yr$10,000 | Level Of StudyBachelor | TypeMerit-Based | |
| Axol Science Scholarship | Scholarship per student₹ 1.9 L/Yr$2,000 | Level Of StudyBachelor | TypeCompany-Sponsored |















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